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Estamos procurando um Executivo de Marketing talentoso para realizar projetos de marketing em benefício de nossa empresa. O profissional organizará campanhas criativas e eventos promocionais que possam fazer a diferença para o sucesso de nossa empresa de acordo com as tendências e requisitos do cliente. O candidato ideal é apaixonado pela "arte" do marketing e possui um arsenal de ideias para a elaboração de estratégias eficientes. Também deverá apresentar um excelente conjunto de técnicas e métodos para promover nossos produtos, serviços e imagem pública. O objetivo é alcançar o mercado e cultivar o interesse do cliente em nossos produtos e serviços de maneira a fortalecer nossa reputação e promover o crescimento contínuo.

Responsabilidades

  • Criar e desenvolver estratégias de marketing eficientes e intuitivas
  • Organizar e supervisionar campanhas de publicidade/comunicação (mídias sociais, TV etc.), exposições e eventos promocionais
  • Realizar pesquisas e análises de mercado para avaliar tendências, reconhecimento da marca e empreendimentos da concorrência
  • Iniciar e controlar pesquisas para avaliar os requisitos e a dedicação do cliente
  • Redigir textos para diversas distribuições de marketing (brochuras, comunicados à imprensa, material do site etc.)
  • Manter relacionamentos com fornecedores e editores de mídia para garantir colaboração em atividades promocionais
  • Monitorar o progresso das campanhas usando diferentes métricas e enviar relatórios de desempenho
  • Colaborar com os gerentes na preparação de orçamentos e no monitoramento de despesas
  • Experiência comprovada como executivo de marketing ou função similar
  • Boa compreensão de técnicas de pesquisa de mercado, métodos estatísticos e análise de dados
  • Conhecimento profundo dos princípios de planejamento estratégico e das melhores práticas de marketing
  • Proficiência em MS Office e softwares de marketing (por exemplo, CRM)
  • Familiaridade com mídias sociais e web analytics (por exemplo, WebTrends)
  • Excelentes habilidades de comunicação e interpessoais
  • Capacidade organizacional e de gestão de tempo
  • Criatividade e conscientização comercial
  • Bacharelado em Marketing, Administração de Empresas ou área relacionada
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