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Wir sind auf der Suche nach einem qualifizierten Inhaltsmanager für unser Team. Sie sind verantwortlich für die Erstellung, Verbesserung und Pflege von Content, um unsere unternehmerischen Ziele zu erreichen. Zu Ihren Aufgaben gehört es auch, Content zu verbreiten, um die Markenbekanntheit zu erhöhen und den Web-Traffic und die Kennzahlen zu überwachen, damit Best Practices erkannt werden. Unser idealer Kandidat ist ein erfahrener Profi mit nachweisbaren kreativen Schreibfähigkeiten. Als Inhaltsmanager sollten Sie fristgerecht und detailorientiert arbeiten. Wenn Sie zudem Spezialist für Content-Optimierung und Markenkonsistenz sind, würden wir uns freuen, Sie kennenzulernen. Letztendlich sollten Sie in der Lage sein, alle Marketing-Content-Initiativen zu überwachen, um Kundenbindung, Markenkonsistenz und ein positives Kundenerlebnis zu gewährleisten.

Aufgaben

  • Entwicklung einer Content-Strategie, die sich an kurz- und langfristigen Marketingzielen orientiert
  • Mit Marketing- und Entwicklungsteams zusammenarbeiten, um Inhalte, Stil und Layout von Websites zu planen und zu entwickeln
  • Erstellen und bearbeiten von ansprechenden Inhalten
  • Bearbeitung, Lektorat und Verbesserung von Autorenbeiträgen
  • Zusammenarbeit mit Content-Writern, um die Markenkonsistenz sicherzustellen
  • Optimierung des Contents auf der Grundlage von SEO
  • Einsatz von Content-Management-Systemen zur Analyse des Website-Traffics und Kennzahlen der Benutzerbeteiligung
  • Management der Verteilung des Content-Vertriebs über Online-Kanäle und Soziale Medien-Plattformen zur Steigerung des Web-Traffics
  • Entwicklung eines Redaktionskalenders und dabei sicherstellen, dass das Content-Team mitwirkt
  • Sicherstellen, dass die gesetzlichen Bestimmungen (z.{sp}B. Urheberrecht und Datenschutz) eingehalten werden
  • Mit den neuesten Entwicklungen auf dem Laufenden bleiben und neue Ideen entwickeln, um die Aufmerksamkeit des Publikums zu wecken
  • Nachgewiesene Berufserfahrung als Inhaltsmanager
  • Praktische Erfahrung mit MS Office und WordPress
  • Grundkenntnisse in HTML und Web Publishing
  • Kenntnis von SEO und Web Traffic-Kennzahlen
  • Vertrautheit mit Sozialen Medien
  • Ausgezeichnete Schreibfähigkeiten in Englisch
  • Detailgenauigkeit
  • Gute Organisations- und Zeitmanagementfähigkeiten
  • BSc in Journalismus, Marketing oder einem relevanten Fachgebiet
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What happens next?

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    Nail down the details

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    Post to free job boards

    After you click “post”, we'll create your account, review your job, and publish it to top free job boards

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    Source, evaluate & hire

    Use Workable to source passive candidates, contact applicants, schedule interviews, share feedback and make the best hire

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From local chains to global enterprises, companies around the world depend on Workable to find and hire the people they depend on.

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The easiest applicant tracking software to figure out.

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Frequently asked questions

Where can I post a job for free?

Using Workable’s free trial account, you can post your job ad for free to multiple job boards including Google, Glassdoor and more for 15 days.

What happens after I publish my job ad?

Every job board has its own acceptance criteria — and our support team knows them all. So after you publish your job via Workable, we’ll give it a quick review. If there are any issues with your post, we’ll email you to resolve them. Otherwise your job will be published to multiple free job boards in 12-24 hours!

How will I know when my job is approved?

Typically, it takes 12-24 hours for job boards to approve a posting. As soon as your job is approved your job status will change from “In Review” to “Published” and you’ll start getting candidates!

When do I have to pay for my job?

You can try Workable for free for 15 days. After 15 days your job will be archived and removed from job posting sites, but you’ll still be able to access your Workable account and to see all of the candidates who applied. If you want to keep your job live, you can upgrade to a paid plan. See our plan options here.

Why is Workable better than other job posting tools?

Unlike other job posting sites, Workable posts your job to multiple job boards with just one click! Once candidates are rolling in, Workable provides you with all of the advanced tools you need to contact, schedule, evaluate and select the very best candidate for your job.

How do I optimize my post to get the most candidates?

Workable will walk you through it! When you create your job you’ll set options to help candidates filter for and find your post easily. The most popular posts include a benefits section, have flexible requirements and use an application form that’s intuitive and easy to fill out. Use Workable to put it all together.

What if I’m looking for a job, not trying to post one?

If you’re a job seeker, explore thousands of open jobs hosted by Workable on the Workable Job Board.

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